We can create a fantastic event, but we still have to get people to show up, stay and engage.

Whether a live or digital event, I’ll create a custom strategy in collaboration with your teams to drive excitement and engagement.

This includes:

• Driving event registration, attendance, and engagement with integrated campaigns that include web presence, email, digital content, social, and paid media.

• Ensure sales leads, pipeline influence, and NPS scores are measured and socialized with Executive leadership.

• Collaborate with Go-To-Market, Sales, Product and Partner Marketing, Social, Demand Gen, and Creative teams to outline messaging, identify target personas, set pace to goal targets, curate sales enablement kits, and define internal comms and incentive plan that drives excitement. 

• Ensure a consistent digital experience that drives attendance, mitigates attrition, encourages engagement, and creates and nurtures pipeline.